In 2012, discount retailer Target caused a minor controversy by sending maternity coupons to a pregnant teenager who had not yet disclosed this fact. What really happens when you scan your loyalty card at a retailer, when you type something into your browser’s search bar, or when you “like” something on Facebook? Everything that exists can be measured, from whole-genome sequences to consumer behavior. We are, as novelist Don DeLillo put it thirty years ago, “the sum total of our data.” Our fall 2017 theme will explore questions such as: Who is collecting this data? What are they doing with it? What implications does this have for privacy and individual liberty? Can Big Data transcend the biases and prejudices inherent in human decision making, or merely provide a quantitative justification for the reinforcement of systemic inequalities? Included will be topics such as privacy and social media; genomics and personalized medicine; climate and economic modeling; the spread of viral and fake news; and the psychological aspects of data-driven decision making.
Programs Related to the Theme
Wednesday, September 6, 2017
Anita Tuvin Schlechter Auditorium, 7 p.m.
The Power of Big Social Media Data
H. Andrew Schwartz, Stony Brook University
Monday, October 23, 2017
Anita Tuvin Schlechter Auditorium, 7 p.m.
Fairness and Accountability in Algorithmic Culture
danah boyd, founder and president, Data & Society
Thursday, November 9, 2017
Anita Tuvin Schlechter Auditorium, 7 p.m.
The Shadow of “Fake News”
Jonathan Albright, Tow Center for Digital Journalism, Columbia University
Tuesday, November 28, 2017
Anita Tuvin Schlechter Auditorium, 7 p.m.
Using Your Genome and Big Data to Manage Your Health
Michael Snyder, Stanford University